This post originally appeared on my LinkedIn profile, here. I typically cross post between my website and LinkedIn. I'm hoping Google forgives me this SEO sin. ----- Early in my career, I had to do a lot of ‘grunt work.’ Manual tasks that were repetitive, didn’t feel impactful, and definitely didn’t test the upper bounds... Continue Reading →
From brand to performance marketing, making the transition
Hey friends, it's been a while since I've posted here. Lots of reasons behind that, but the biggest is that I changed jobs back in December and I've been a busy bee trying to get my feet under me. In my prior role, I ran the content marketing, social media marketing, and influencer marketing teams.... Continue Reading →
This Website Helped Boost My Self Esteem
I'm going to depart from my usual, purely work-related, content to make a bit of a personal endorsement for a website that I really really love. http://www.mybodygallery.com/ For anyone who has struggled with body image, this site can be a real lifesaver. Here's how it works: real women, from around the world, upload photos of themselves... Continue Reading →
NVIDIA Video Case Study: How We Created a Popular Online Video with Zero Ad Dollars
The folks at the Social Media Business Council (of which NVIDIA is a member) who help produce the BlogWell social media conferences, invited me to give a talk about an NVIDIA online video success. I know... I'm just as surprised as you are that they let me get in front of a microphone. What can... Continue Reading →
Cheers to the Weekend
This little nugget comes from a good college friend. He and I often Google Video Chat over a glass of wine. He's noticed that my glasses are FAR larger than his (thanks IKEA), and thus finds the chat experience unfair and somewhat demoralizing. To further his cause, he's unearthed this goliath of glasses from the... Continue Reading →